BOGOF

From Fresh Dictionary

Contents

English

Etymology

From buy one, get one free

Alternative forms

  • bogof

Acronym

BOGOF (plural BOGOFs)

  1. In retail, a promotion of a product in which consumers may purchase two of the products for the usual price of one such product.
  2. An item promoted in this way.
  3. (as a modifier) Describing such a promotion.
  4. (as a modifier) By extension, any similar offer in which the recipient is offered twice that which would usually be provided.

Synonyms

Quotations

  • 2005 - The other day in the supermarket, I found myself surrounded by "buy one, get one free" promotions, tempting everyone to fill their baskets with things they hadn't intended to buy. Just like the supermarket, New Labour is running Britain's first BOGOF election campaign — Labour's two-for-one whammy, Ian Duncan Smith, The Guardian, 20 April 2005
  • 2002 - At the Big Food Group, the new team headed by Bill Grimsey was quick to discover that turning the company around might be more difficult than it thought because of double counting of revenues as a result of bogof (buy one, get one free) promotions — Nothing to be Smug About, Alex Brummer, London Evening Standard, 13 November 2002.

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See also

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